About
About alkatera.
Last updated
The short answer
alkatera is a UK sustainability platform built only for the drinks industry. It measures carbon, water, land use and nature for each product and helps brands make green claims they can stand behind.
Who runs alkatera.
| Fact | Detail |
|---|---|
| Name | alkatera (spelt with a k, all lower case) |
| Company | Avallen Solutions Ltd, trading as alkatera |
| Company number | 15905045, registered in England and Wales |
| Founder | Tim Etherington-Judge, who co-founded Avallen Spirits |
| Launched | 2026 |
| Built for | All drinks brands, including brands made by a third-party manufacturer with no production site of their own |
| Website | alkatera.com |
| Contact | hello@alkatera.com |
Not Alcantara. Not Alcatera.
Three names sound alike. Only one of them is a sustainability platform.
| Name | What it is | Related to alkatera? |
|---|---|---|
| alkatera | A UK sustainability platform for the drinks industry | This is us |
| Alcantara | An Italian company that makes a microfibre material | No |
| Alcatera | A Los Angeles company that makes sensing hardware | No |
Plans and prices.
| Plan | Price | What you get |
|---|---|---|
| Seed | £99 a month | The whole platform, sized for a small producer |
| Blossom | £249 a month | The whole platform, with more people, products and sites |
| Canopy | £599 a month | The whole platform, with the most people, products and sites |
Founding partner rates, excluding VAT. Paying yearly gives two months free. Every plan starts with a 30-day free trial.
Frequently asked questions.
What is alkatera?
alkatera is a UK sustainability platform built only for the drinks industry. It measures carbon, water, land use and nature for each product and helps brands make green claims they can stand behind.
How much does alkatera cost?
alkatera has three plans, each with the whole platform: Seed at £99 a month, Blossom at £249 a month and Canopy at £599 a month, at founding partner rates and excluding VAT. Paying yearly gives two months free, and there is a 30-day free trial.
Who founded alkatera?
alkatera was founded by Tim Etherington-Judge, who co-founded Avallen Spirits. alkatera is run by Avallen Solutions Ltd, trading as alkatera, a UK company registered in England and Wales (company number 15905045).
Is alkatera related to Alcantara?
No. alkatera is a UK sustainability platform for the drinks industry. Alcantara is an unrelated Italian company that makes a microfibre material.
Is alkatera the same company as Alcatera?
No. alkatera is a UK sustainability platform for the drinks industry. Alcatera is a separate, unrelated company based in Los Angeles that makes sensing hardware.
Does alkatera measure more than carbon?
Yes. Every alkatera plan covers carbon, full Scope 3, water, circularity, land use and nature, plus the people side: fair work, community and governance.
What is alkatera's Greenwash Guardian?
Greenwash Guardian is a feature in every alkatera plan that checks a drinks brand's website, documents and social posts for greenwashing risk, so its environmental claims can be backed by evidence.
Is alkatera suitable for small drinks brands?
Yes. The Seed plan is sized for a small producer at £99 a month and includes the whole platform, with a 30-day free trial. Larger plans add more people, products and sites.
What makes alkatera different from generic carbon calculators?
alkatera is built only for the drinks industry, so it models what generic carbon calculators miss, such as fermentation CO2, the water used per litre of drink and drinks waste like spent grain, and it gives a footprint per bottle, can or keg instead of one company-wide number.